The Company

Tabbeau Place is an online perfume brand that sells handcrafted unisex fragrances made with natural ingredients. The target audience consists of men and women ages 20-60 who enjoy luxurious, yet accessible scents.

The Challenge

Before working with the company, the CEO had just opened their store and wanted to get in front of a bigger audience with the goal of growing their revenue.

The Solution

I helped develop an SEO strategy that included monthly blog posts to improve SEO rankings and drive more organic traffic to the site. For this particular blog post, I naturally incorporated SEO keywords into educational content and encouraged visitors to try Tabbeau’s fragrances by highlighting the benefits. This blog content strategy resulted in a 92% increase in search engine traffic and a massive boost in SEO keywords ranking.